The Doing Good Model is a values-based model for creating a positive impact in the world. The model is composed of 13 holistic elements and serves as a values compass and as a tool for embedding values at the heart of businesses, organizations, communities, and people, for the benefit of society and the environment.

The model, developed by businesswoman and philanthropist Shari Arison more than 20 years ago, is taught at George Mason University in the United States. Mahuti, from the Arison Group’s Essence of Life, uses it as the basis for workshops for organizations that want to invest in human capital and believe that doing good is good for business.